Chester Bake Shop Ignites 'Cupcake Wars'
Chester Sweet Spot Bake Shoppe competes Sunday on Food Network's TV series.
Cheryl Burger has been lying to her customers for months.
The trip the owner of the Sweet Spot Bake Shoppe at 57 Main St. in Chester said she took to off see her grandmother back in the beginning of March?
That was the lie. She didn't go see her grandma.
The trip was to Los Angeles to film an episode of the baking competition show "Cupcake Wars," airing this Sunday at 8 p.m. on the Food Network.
"It's been almost six months," the Long Valley resident said. "Our customers will remember when we had to close for a few days."
Keeping the secret, as she was obligated to legally by the show was not easy.
"It was very hard," Burger said. "I wanted to tell people but I couldn't. It was the hardest when people would ask me how my trip was and how my grandma was. But now that I explained it they understand."
The entire process from audition to premiere has been a bit of blur for Burger, who never thought she would be on the popular baking series.
“I did not want to do it,” Burger said. “But the girls here always pushed and pushed and the customers always pushed. I think they caught me in a weak moment.”
The application process included photos, a phone interview and a youtube video and before she knew it, Burger (the baker) and Stacie Filipow (the decorator) were in Los Angeles for the competition.
According to Burger, the competitors all stay at the hotel, but never meet.
“They don’t introduce you,” Burger said. “You are brought in and sent to separate dressing rooms and kept apart.”
During the filming of the show, Burger said there is so much to focus on you don’t have to time to do anything but work on the task at hand.
“The whole show itself is shot in one day and it is shot just like you see on TV in real time,” Burger said. “When there is 20 minutes on the clock there are 20 minutes on the clock.”
Round One: One Cupcake
“In the first round you have to create a cupcake using three ingredients out of a list of about eight,” Burger said. “You can decorate if you want, but you are not judged by that. You are solely judged on taste.”
Round 2: Three Cupcakes
“In this round you get to do three cupcakes all of your choosing,” Burger said. “And you are judged 50/50 on taste and decoration.”
Round 3: The Big Display
“This is the round where you have to use all of your cupcakes, all four,” Burger said. “And you use them to build a large display.”
While Burger cannot discuss the details of the competition until the show airs on Sunday (look for our follow up stories here heading into next week) she did say the competition was steep.
“I’ve always loved baking but did it as a hobby before opening my business,” Burger said. “I think everyone else on the other team had a trained pastry chef.”
Teams were competing to provide the cupcakes for former Hills reality star Kristin Cavallari and Chicago Bears quarterback Jay Cutler’s baby shower.
“I can say that,” Burger said.
Regardless of the outcome, customers can expect to see specials and on the cupcakes featured on the show.
“Customers may already have eaten them,” Burger said. “I can say that some of them and parts of some of them, are already here now.”
Tune in Sunday to find out more and leave good luck wishes in our comments below!